Since its conception RAID has been redefining the dive industry by putting the dive centre and divers first. Through RAID’s new partnership with Kalkomey Enterprises, RAID dive centres will be able to take full advantage of electronic systems that will make your job easier, and hopefully drive business directly to your doorstep. RAID is committed to helping you grow your business, cut your costs and save you time… FULL STOP!
What makes us different?
Dive RAID UK is committed to putting its divers and dive centres first. We want to help promote your business and attract new divers, as well as retain divers of course. We will help you to do this by keeping your costs down. Membership fees paid by RAID instructors and dive centers are on average 25% less than other training agencies. Student course fees are also less giving you a competitive advantage when competing with the dive center across the street.
RAID can help to grow your business
We’re taking a revolutionary approach to driving dive centers’ growth by centralising all online marketing to RAID HQ and using our money to advertise your Dive Center. We’re not going to give you a field representative you see once every other month for a couple of hours who gives recommendations on best practices. No. We’re taking a hands on approach to drive students and potential scuba divers to your store at the local level. Think of us as your own advertising agency, that you don’t have to pay. Part of this is the RAID Connect Calendar, that is promoting dive centres events throughout our territory.
In addition, as a general rule, we will not place more than 1 exclusively RAID affiliated Dive Center within a 30-mile radius. Other agencies are happy to have clusters of dive centers stacked next to each other because it doesn’t hurt their bottom line, it grows it. However, it hurts the dive center and that’s not putting you first. RAID won’t affiliate with every dive center that it comes across, creating competition for our other dive centers. Even though it may be monetarily beneficial for us to do so, it’s not right.
RAID will save you time
RAID’s goal is to take the heavy lift of business administration off of your back and bear that burden ourselves. Our current online training system helps to reduce paper-based, lengthy processes without taking the emphasis away from dive centres being in control of certifications. Dive centres can easily see their current credit balance and current student lists, plus our roll-back system means dive centres can reuse credits from uncompleted courses before they expire. Our online system also means no manuals being shipped around the world, giving us an amazingly low carbon footprint! The manuals are automatically updated on the system meaning you always have access to the latest version of our materials, without paying for a new set of books or having a dive centre full of old stock.
RAID will bring continuous innovation to the marketplace
So there you have it, our short term plan detailed above. But we’re not done. No, there’s much left to do. RAID is focused on bringing advancements in technology and processes to Dive Centers in order to grow your business. When you’re successful, we’re successful. This isn’t a one-sided relationship.
We’re starting by immediately rolling RAID eLearning courses onto the Kalkomey Learning Management System (LMS) which will deliver the industry’s most advanced scuba education courses. Kalkomey’s LMS will raise the bar for online scuba education by introducing the scuba industry to high levels of interactivity, personalized education and remediation, mobile first design and user experience optimisation.
We know not all dive centers will simply cut ties with their current training agency to take on a new partner, so we’re not even going to ask you to do that. Nope. We just want you to consider what a fresh change might look like – one where your business, and your livelihood, comes first. After that, all we ask is that you give us a try by adding RAID to your current menu and comparing your current programs with RAID’s.
About Kalkomey Enterprises, Inc.
Kalkomey has trained and delivered millions of safety certifications for active outdoor enthusiasts, utilizing online and face-to-face coursework in boating, hunting, snowmobile, and more. Kalkomey operates in all fifty US states, as well as Canada, and is the leading provider across all of North America. Kalkomey was founded in 1995 and is headquartered in Dallas, TX. Learn more at www.kalkomey.com.
robyn@diveraiduk.com
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